This page describes an internal software application operated by alAsil (alasil.ae), a consumer electronics retailer based in Dubai, United Arab Emirates.

What this application does

The alAsil Marketing Data Tool is an internal reporting and campaign management application. It produces performance reports for our own online store and manages our own online advertising campaigns. It generates sales and traffic reports, monitors our product listings, tracks how our website performs in search results, and lets our team adjust our own advertising budgets, bids and keywords.

Why this application requests access to Google data

The application requests access to Google account data so that it can read and manage alAsil's own business accounts. Specifically:

• Google Ads: to read performance data for our own campaigns and to manage those campaigns, including budgets, bids, keywords and ad content.
• Google Analytics: to read traffic and sales reports for alasil.ae.
• Google Merchant Center: to read the status of our own product listings and fix listing problems.
• Google Search Console: to read how alasil.ae performs in Google search results.
• Google Business Profile: to read reviews and visit statistics for our own store listing.

Access is requested only for accounts owned by alAsil and authorised by alAsil. The application does not request access to any account belonging to a customer, a visitor, or any other company.

Who uses this application

Access is limited to alAsil employees. It is not a public service, it is not sold or licensed to anyone, and it does not manage advertising accounts for third parties.

Data and privacy

This application does not collect, store or process personal information belonging to visitors of alasil.ae. It reads only aggregated advertising and analytics reports from alAsil's own business accounts. For details of how our website handles visitor information, see our Privacy Policy.

Contact

For questions about this application, contact info@alasil.ae.